Comments on: Small business gets Web 2.0 … because it has to http://www.fumoir.com/2007/12/04/small-business-gets-web-20-because-it-has-to/ Sit back, chat, and light(en) up about marketing, disruption, innovation and the Web Thu, 19 Nov 2009 06:43:36 +0000 hourly 1 http://wordpress.org/?v=3.0 By: Business Marketing Strategies http://www.fumoir.com/2007/12/04/small-business-gets-web-20-because-it-has-to/comment-page-1/#comment-8 Business Marketing Strategies Mon, 31 Dec 2007 01:43:36 +0000 http://www.fumoir.com/2007/12/04/small-business-gets-web-20-because-it-has-to/#comment-8 I found your blog via Google while searching for business marketing strategies and your post regarding usiness gets Web 2.0 ... because it has to | The Fumoir looks very interesting to me.I just just wanted to drop you a note telling you how impressed I was with the information you have posted here. I also have websites & blogs so I know what I am talking about when I say your site is top-notch! Keep up the great work, you are providing a great resource on the Internet here! I found your blog via Google while searching for business marketing strategies and your post regarding usiness gets Web 2.0 … because it has to | The Fumoir looks very interesting to me.I just just wanted to drop you a note telling you how impressed I was with the information you have posted here. I also have websites & blogs so I know what I am talking about when I say your site is top-notch! Keep up the great work, you are providing a great resource on the Internet here!

]]> By: MartinF http://www.fumoir.com/2007/12/04/small-business-gets-web-20-because-it-has-to/comment-page-1/#comment-6 MartinF Sun, 09 Dec 2007 22:44:27 +0000 http://www.fumoir.com/2007/12/04/small-business-gets-web-20-because-it-has-to/#comment-6 Some interesting points! Having a number of friends that run their own businesses I often find myself discussing the benefits that a web 2.0 approach can bring to business. However, the conversation nearly always returns back "time" and “Can you prove the ROI?” Never been easy one. Yes there's some anecdotal evidence, (Thomas Mahon - Savile row tailor), but very few that can clearly demonstrate that the investment in time, has brought significant financial returns. What we need to see is clear evidence on ROI, from businesses that have been using web 2.0 tools. Then we'll see more SME's sit up and take note. Well, that's my opinion! Some interesting points!

Having a number of friends that run their own businesses I often find myself discussing the benefits that a web 2.0 approach can bring to business.

However, the conversation nearly always returns back “time” and “Can you prove the ROI?” Never been easy one. Yes there’s some anecdotal evidence, (Thomas Mahon – Savile row tailor), but very few that can clearly demonstrate that the investment in time, has brought significant financial returns.

What we need to see is clear evidence on ROI, from businesses that have been using web 2.0 tools. Then we’ll see more SME’s sit up and take note.

Well, that’s my opinion!

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